Wait

The wait event is a special type of workflow action that allows you to pause the contact at a specific step in your workflow until some desired condition is met. The wait event can be used when you want to wait for a tag, an appointment, a specific time or event, a contact reply, etc.

Wait For

There are different Wait Events that can be used depending on your desired outcome**;**

Time-Based Event:

Time Delayed

Event/Appointment Time

CRM Events:

Condition

Contact Reply

Trigger Link Clicked

Email event

Time-based:

A Time-Based Wait Event is when this event holds a contact for a specific time until a condition exists, or until the contact replies.

Time Delay

  • Wait The contact is delayed for a number of minutes, hours, or days. Once the waiting time or day is over, the 'Wait' event opens the path for the contact to move to the next step.

  • Advance Window ****Once you toggle this on, the only time contact can move to the next step is when their event falls within the window or exact year, month, days, and time that has been set.

  • Resume On: This is the day of the week

  • Resume Between Hours: This is the time of the day

  • Additional Filter: This is used to carry out an event within the year or in months' time.

Event / Appointment time

The contact is delayed on specifies of an event or appointment.

For example, the contact is to reply to a Yes or No question in order to move to the next step, Or an appointment reminder is meant to be sent to a contact at a specific time. These contacts can be held at this step till then.

Wait - Until

You can decide to trigger this action before or after the event or appointment:

  • After: This can mostly be used when planning to send contacts a survey or get feedback from them after an appointment or event.

  • Before: This can be used to set a reminder for a meeting or an event minute, hours, days before the event.

  • Exact Time: Exact time is used when you would like certain workflow actions should happen at the time when a specific event occurs. So instead of using minutes or hours as a reference points such as 20 minutes before or 10 minutes after, this will be used to fire at the exact time of the event.

CRM Events:

Condition

Segment

The Wait option here allows you to hold a contact until a condition is met.

For example, the contact can only move to the next step if they live in Texas, USA.

Add New Segment or Condition

You can add a new segment or condition by clicking on the (+) buttons.

Contact Reply

Reply To

Here, the contact has to reply to a particular event before they can move to the next step.

The contact is delayed until they click on the set trigger link in order to move to the next step. You can select multiple trigger links you want the contact to choose from.

Email Event

Pick Email Step To Wait For

Here, you will select the email you want the contact to respond to.

Select Email Events

These are the events you want to be triggered if the contact response falls within it. you can select multiple events you wish to be triggered.

Timeout

When this is toggled on, a timeout is set for contact. It can be in minutes, hours, or days.

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