# Facebook & Instagram

This integration allows you to manage your Facebook business page/pages and Instagram business page/pages from your CRM. This includes conversations, lead forms, ad campaigns, etc.

Before you connect your Facebook and Instagram to your CRM, you will have to ensure that a few of the settings are already in place. Below are the steps and the guidelines to make the process smoother:

* **Facebook Permissions** - You will need to obtain the necessary permissions for the Facebook page that you would like to manage from your CRM.
* **Instagram business account** - you can either set up a new Instagram business account or switch your existing personal Instagram account to a business Instagram account. Below is the screenshot from the Instagram help center.

> Please visit <https://help.instagram.com/502981923235522> for more information

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* Linking an Instagram Business account to a Facebook business page \*\*\*\*To do this, you can follow the steps as shown in the screenshot below. for more details, please visit <https://help.instagram.com/570895513091465> \\

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